Obesity

Ostracism, cortisol reactivity, and motivation for high-calorie food in children and adolescents with obesity

Int J Obes (Lond)Published Randomised experimental study

Authors' conclusion

Ostracism-induced reduction of motivation for food suggests that affiliative behaviors like increasing compliance regarding eating behaviors may play a role in youths with obesity with BMI ≥97th percentile in the context of social stress. Future research should explore the broader social context, including family and friends, to better understand the dynamics between social stress, physiological reactivity, and self-regulatory behaviors in treating obesity.

Study context

Population
Children and adolescents with obesity (ICD-10: E66), BMI ≥97th percentile; mean age 13.37 years, 46% female
Participants
41 children
Comparison
Virtual Reality (VR)-based social exclusion vs inclusion
Primary endpoint
Motivation for high-calorie food
Methodological detailsbetween-subject design, VR-Cyberball paradigm, Not preregistered
  • Between-subject design
  • VR-Cyberball paradigm
  • Not preregistered

Primary result

As reported in the abstract

after social exclusion
  • Ostracized participants showed heightened self-regulation of motivation for high-calorie food, selecting fewer grams of sweets after social exclusion

Further findings

Salivary cortisol response

Social exclusion led to a blunted salivary cortisol response

Sympathetic nervous system (heart rate, heart rate variability)

No effects of social exclusion on the sympathetic nervous system

Perceived threat to fundamental social needs

Social exclusion associated with increased perceived threat to fundamental social needs

Prosocial (helping) behavior · post-exclusion

Ostracism tended to increase helping behavior; not significant

Self-reported urge to eat and stress · during the experiment

No significant effect

Original publication

Ostracism, cortisol reactivity, and motivation for high-calorie food in children and adolescents with obesity. Int J Obes (Lond). Published 24 September 2025. doi:10.1038/s41366-025-01824-3

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