Obesity

An experimental investigation of the stigmatization of weight loss and regain from GLP-1 receptor agonist use and cessation

Int J Obes (Lond)Published Randomised experimental study

Authors' conclusion

These findings suggest that people may face stigma across the cycle of losing and regaining weight after using a GLP-1

Study context

Population
Participants evaluating a fictional target after reading a brief description of the target's weight-related history; Study 1 N = 607, Study 2 N = 7062 experiments
Comparison
Fictional target's weight history: GLP-1 RA weight loss/regain vs diet and exercise vs no weight loss vs maintained weight loss
Primary endpoint
Weight-related stereotyping and willingness to affiliate with the target
Methodological detailstwo randomized experiments, between-subjects
  • Two randomized experiments
  • Between-subjects

Primary result

As reported in the abstract

Study 1: willingness to affiliate with target
GLP-1 target rated significantly lower
Mean difference (95% CI)
Study 1: Diet/exercisevs Study 1: GLP-1
0.52(0.27–0.76)
Study 1: No weight lossvs Study 1: GLP-1
0.26(0.02–0.51)
Willingness to affiliate differed significantly across groups
P < 0.001

Further findings

Study 1: overall evaluation of target

GLP-1 target evaluated more negatively than diet/exercise and no weight loss targets

Study 2: evaluation of target after weight regain

GLP-1 and diet/exercise targets both rated more negatively than target who maintained weight loss
ps ≤ 0.001
GLP-1 and diet/exercise targets evaluated similarly

Original publication

An experimental investigation of the stigmatization of weight loss and regain from GLP-1 receptor agonist use and cessation. Int J Obes (Lond). Published 3 April 2026. doi:10.1038/s41366-026-02061-y

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